Elevated MLS Frenzy Surrounding Lionel Messi and Inter Miami Ahead of Inaugural Road Match against FC Dallas
Before Inter Miami’s away match against FC Dallas, the significant influence of Lionel Messi playing in the Major League Soccer is still felt.
The initial excitement surrounding anything can sometimes go very fast. That’s exactly how the social media world operates. Everyone goes on to the subsequent trending news item. The anticipation for Lionel Messi in the United States is still at an all-time high three weeks after his formal signing with MLS team Inter Miami.
For the Argentine superstar’s first game outside of Miami, Messimania is at all-time highs. The team is going to Texas to play FC Dallas in the Leagues Cup’s Round of 16. However, those thinking of going to Toyota Stadium are out of luck since, according to ESPN FC, tickets were sold out in just 10 minutes.
The insanity continues. Messi has been a box office juggernaut for American soccer, as was to be expected. MLS supporters who would have liked to watch their club more informally or at home are enthusiastically seizing the chance to see a living icon up close. There is a noticeable hum that is still present.
The 2022 World Cup winner has contributed to that effort by playing at a commanding level since he was initially on the field for Inter Miami. Lionel Messi scored twice in Wednesday’s 3-1 victory over Orlando City to help his club advance to the Leagues Cup’s next round. Dallas will be a far stiffer test, but based on appearances, he should have a sizable following. even when traveling through a “hostile environment.”
Inter Miami’s Lionel Messi Envisions Following in the Footsteps of Michael Jordan
Lionel Messi, the top player for Inter Miami, wants to establish himself as “the next Michael Jordan” by creating a strong brand in Major League Soccer.
According to Taylor Twellman, Lionel Messi wants to become “the next Michael Jordan” by creating a strong brand that transcends sports. His goals extend beyond the football field. As Messi begins his adventure with Inter Miami in Major League Soccer (MLS), the former USMNT player revealed insights into the Argentine legend’s motives, according to goal.com.
Messi, a seven-time Ballon d’Or winner, left PSG to play for Inter Miami to pursue his American ambition. He wants to take advantage of the US market, which is underserved for football compared to other sports like basketball. Twellman draws attention to Messi’s aspiration to attain Michael Jordan’s legendary status, whose name has become synonymous with business, culture, and basketball.
As the World Cup and Copa America are scheduled to be held in the United States over the next few years, Messi will also be able to position himself strategically by moving to Miami. Messi’s decision to join Miami appears to have been inspired by the possibility of leaving a lasting legacy as a worldwide athletic brand and the decreased travel requirements for international commitments.
Twellman pointed out that Messi’s association with companies like Apple TV and Adidas and the possibility for MLS expansion, and impending international competitions support his goal of becoming a Michael Jordan-type icon in soccer. While Messi has a contract with Inter Miami through 2025, with an option for 2026, it is clear from his initial influence on and off the field that he hopes to have a long-term impact on sports and develop a brand. Lionel Messi has already grabbed much notice and created great enthusiasm about his presence in Major League Soccer after scoring five goals in only three outings.
